How to Make a QR Code for Google Reviews

First, get your Google review link

This is the whole trick, so I'll slow down here. Your review link is the address that drops a customer straight on the star-rating screen for your business, no searching, no scrolling past your website first. Get that link right and the rest takes two minutes. There are two reliable ways to find it, and either one works.

Option A: copy it from your Business Profile

Go to your Google Business Profile at business.google.com, or open the profile card straight from Google Search or Maps while you're signed in as the owner. Look for the "Get more reviews" or "Ask for reviews" card and copy the short review link Google hands you. It usually looks like g.page/r/.... That link opens the review box directly. This is the easy path if you're already signed in and you just want to be done.

Option B: build it from your Place ID

If you'd rather not hunt through the dashboard, use the Place ID method. Find your business's Place ID with Google's Place ID Finder, then drop it into this pattern:

https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID

Swap YOUR_PLACE_ID for the ID Google gives you, and that link opens the review box the same way. Either option lands the customer on the star-rating screen. Test whichever link you pick on your own phone first, before it goes anywhere near a QR code.

Make the static code (2 minutes)

Once you have a working review link, the code itself is quick. Open the tool, go to the Website link tab, and paste your review link in. That's the input the tool encodes, so your g.page/r/... or search.google.com/local/writereview link goes right in there.

Add your brand colors and drop your logo in the center if you want it to look like yours (a center logo bumps the error correction up automatically, so the code still scans with the logo sitting on top). The tool shows a plain-English contrast warning before you download if your colors are too light to read, which saves you from printing a code that no phone can lock onto. Then download a PNG at up to 4000px, or grab the SVG if your printer asked for vector. It all happens in your browser. No account, nothing uploaded, and the review link lives inside the pattern instead of on my server.

Where to put it

The best spot is wherever a happy customer is already standing with their phone out. That's the moment you want to catch. Good homes for the code:

• Table tents on each table or the bar
• A counter card by the register
• The bottom of the printed receipt
• A "leave us a review" window decal
• Thank-you cards and packaging inserts

Keep the printed code around 1.2 to 2 inches on a card or receipt, and leave the quiet margin around it (the tool includes that white border for you, so don't crop it off). Then do the one step people skip: print the actual piece and scan it with your own phone. A code that looks fine on screen can still fail once it's shrunk onto a receipt. If a print won't scan, the reasons a QR code won't scan guide walks through the usual culprits, and the print size guide has the numbers for bigger signage.

Why static is the right call here

You print a review code once and leave it out for years, so you want it to keep working for years. A static code encodes your review link directly into the pattern, which means there's no redirect server in the middle and nothing to renew. It doesn't expire the way a subscription-based dynamic code does, where the printed pattern goes dead the day you stop paying the vendor. I wrote the full breakdown of that difference in do QR codes expire, but the short version: your Google review link is stable, so a static code pointed at it just keeps working. This is the same logic behind putting a QR code on a restaurant menu, which faces the exact same counter, so if you run a place that does both, make them the same way.

The honest rules

I'd rather set the expectation straight than oversell this. The code opens the review box. It does not post the review. The customer still taps the stars, writes whatever they write, and hits submit themselves, and they'll be prompted to sign in to Google to do it. You cannot post a review for someone, and you shouldn't try.

One more, and it matters: do not offer discounts, free items, or any other reward for leaving a review. Google's policy prohibits incentivized reviews, and reviews collected that way can get removed, which undoes the whole point. The move that actually works is boring and legitimate. Make leaving a review one scan away, and ask honestly at the moment someone's happy. That's the entire strategy, and it's plenty.

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